Northern Lights Distributors, LLC announced today the next phase of its online educational series detailing the main components of mutual fund distribution.

NLD has posted an interactive video and white paper in the Distribution 101 section of its website. These tools highlight how advisors can utilize Key Accounts Managers to boost the sales of their mutual funds.

“Key Accounts Management plays a vital role in the mutual fund distribution process,” said Jonathan Poyer, NLD Distribution Manager and the author of the white paper. “A dedicated Key Accounts Manager serves as an advisor’s first point of contact during distribution, providing industry guidance and creating and building home office channel relationships that are necessary for furthering investors’ access to a fund.”

To continue reading the press release, click here.